Yoast SEO

Reviews and Expert Opinion

Yoast SEO

By Mashum Mollah

“To grow your business and establish your online authority, you need to optimize your WordPress website for the search engines. WordPress users have hundreds of SEO plugins that you can use to enhance the searchability of your website. However, the Yoast SEO plugin comes top on this list, which forms the basis of this Yoast SEO review. Yoast SEO is a full-featured SEO solution that will automate and optimize virtually all elements of your website. There is so much that you can benefit by going through the Yoast SEO review.”

Yoast SEO In-Depth Reviews

5.0Based on 1 reviews
  • Features
  • Performance
  • Ease of Use
  • Support
  • Pricing
Pricing Details
  • FREE PLAN $0/Free
  • PREMIUM PLAN $89/year


yoast seo plugin

Yoast SEO has been around since 2008, and users globally have downloaded this plugin millions of times. Even though WordPress users have developed so many other plugins all over the world, Yoast remains to be the most popular option. The reason is that it has so many automated features and virtually all the essential on-page SEO functions. You can get all this by going through the Yoast SEO premium review. However, there is still so much that you can get from the free version of Yoast.

It is effortless to install most of the WordPress plugins, including Yoast SEO. All you need to do is go through the Yoast local SEO review, and you will be able to install this plugin. You can install the Yoast SEO on any self-hosted WordPress site. You can do this from the WordPress plugin directory or from the Yoast website itself. 

After activating Yoast SEO, it works on a sitewide level to customize your website’s meta tags and URL structures for indexing. Yoast also allows you to set up templates for optimizing your titles and their meta description. It does this on all main page types, and the info is inserted automatically whenever you create a new post or page. 

Yoast SEO users can use this plugin to verify their website. It also submits company logos, website information, and many other details to the Google search engine for generating knowledge. Yoast SEO plugin has so much, and you can learn more by continuing to read this review. We will begin by helping you to understand what Yoast SEO is before we look at its features. 

What is the Yoast SEO?

The WordPress search engine’s successful optimization requires you to go beyond adding relevant keywords to your website’s content. The search engine crawler survey every section of your website for keywords. It also does this for all the features that will push your website to the SERPs’ top. 

The search engine also indexes the site structure, URLs, title tags, meta description, etc., against the search engine’s current algorithm. It does so to determine the quality and relevance of your website. Trying to manage all these elements can be ineffective and time-consuming. The challenge with most plugins is that they are limited in the features that they optimize.

Some websites, like personal blogs, do not require high search visibility. However, if your website requires traffic and business, you need to make it as accessible as possible. You can still optimize your website without using plugins. 

WordPress users with considerable development experience can work with your site’s core code to build SEO features. However, a plugin like Yoast SEO will optimize your WordPress website on both a content-specific and global level. 

It will make your website as search-engine-friendly as possible hence increasing its visibility. Therefore, Yoast is among the best WordPress SEO plugins for small business owners and blogs. With this background information, you now have a clear understanding of what is Yoast SEO. There is so much that you can get from this Yoast SEO Review in 2021.

Features (4.8/5)

Do you have a WordPress website and know the meaning of SEO? There is a high possibility that you have already installed the Yoast SEO plugin. This plugin is quite a handful, and hence not all users take full advantage of what it has to offer. Some people are just satisfied with what the free plan offers because it has so much in store. Here are some of the features that you will get on the Yoast SEO plugin.

yoast seo review

Generates XML Sitemaps

SEO cannot succeed unless you have a proper organization in place. An integral part of this process is the XML site map. Once you install the Yoast SEO, it auto-generates one and updates it consistently whenever you create new content. It is easy to change the XML settings by clicking on the “XML Sitemaps” in the WordPress admin dashboard.

Submit XML Sitemaps to Search Engines

The other terminology for this capability is pinging. In this case, Yoast SEO sends the updated sitemaps to Bing and Google automatically. The reason for this is that it helps search engines to add new content quickly. It also keeps the other indexed content pieces up-to-date in case you change them. You can also select to ping Ask.com and Yahoo when you post a new content piece. To do this, you just need to visit the XML sitemap option.

Allows Users to Create Custom Meta Description/Header

Headlines that make perfect email subjects’ lines for subscribers always make terrible headlines for SEO purposes. The Yoast plugin allows you to only write two headlines, one for the search engine and the other for people. You also need to add a custom meta description for your content. 

It will help you to target the right keywords for your content. You will also hand-craft an enticing description to make more people choose your pages while browsing the search results. You will access both of them directly in the SEO box under the page/post editor.

Check Focus Keywords

You can quickly and easily check that you are not going over or under the board with keyword density. It also reminds you that you need to fix things that affect your on-page SEO like slugs, post/page URLs, etc. It is an amazing overall reminder that will keep you on track on each post. You enter the focus keyword in the SEO box, and it will pop up everything you want to see.

Easily Adding Page Redirects

If you update a page or post on your site, but the old one still receives most of the traffic, you need to add a simple redirect link to your new version. It will indirectly help your SEO as it will give your visitors clearer, better, and more up-to-date information. It can result in more user engagement and sharing of your content. 

Add Breadcrumbs

Breadcrumbs demonstrate the organization of your website visually. It also demonstrates the specific area of the website that you are visiting currently. Breadcrumbs help visitors to navigate through your website. It also helps Google figure out how or if a website is related to a specific keyword or topic. 

To enable these breadcrumbs, you need to go to the internal linking options. You have so much freedom to do editing, but it is advisable to keep it simple and nice. It should be understandable to both bots and people alike. 

Change Permalinks

You can access several different functions under the permalink options that are highly useful to any website. You can manage the slug or URL for pages or posts from here. The function helps make up for slightly wrong links to your posts from other websites or your own pages. 

If someone puts in a number accidentally or an excessive thing at the URL page, it will turn back automatically into the correct/clean URL. If you are using Yoast WooCommerce or any other e-Commerce plugin, you shouldn’t activate this even if you discover several ugly links on your pages. The same case applies if you use URL campaign tags to track sales origin.

Remove Stop Words from Slugs Automatically

This function, as the name suggests, removes stop words from the slugs. Thus, even if you do not type in a particular slug for each post, it will automatically remove the stop words. Google recommends you to keep them out of the URL because they don’t provide any meaning. It is easy to forget such little things; hence it is good to keep it activated.

Bulk Edit Descriptions/Titles

You can create some of your popular pages and posts before installing this plugin. It can be time-consuming to go in and edit one page after another. Yoast plugin as a bulk description and bulk title editor. It allows you to mass edit descriptions and titles of your older pages and posts with a lot of ease.

If you have too extensive backlog content, you may need three people working full-time to work on every content piece. Therefore, it is a good idea to only fix the high priority pages.

Hide Specific Pages/Posts from Search Engines

You will not want to hide the whole website from the search engines. However, there comes a time when you will find it necessary to hide some pages from the search engines. For instance, you could be running a special promotion for email subscribers. 

You may create a quick page that has further details. You will not want Google to show this page in the search results. With Yoast SEO, you can choose to hide any page or post easily from the WYSIWYG content editor. The robots will listen to your commands, and only individuals who have a direct link will find the page. 

If you are the main admin for your website, it’s wise to disable the other admins/authors’ advanced options. If not, you may risk having another person redirect some of your key pages to your website somewhere else. He can also spitefully turn your hits in Google to non-index. It is one of the most important things to note in this Yoast SEO Plugin Review.

Paragraph Structure

Yoast analyzes your paragraph structure to help you deliver better content. It makes sure the paragraphs aren’t too long, there are transition words, and sentences are short. It helps an average visitor to understand your content better. 

If not, you can lose them as you try to express your points in long jargon. If consumers understand your material, they are more likely to turn into adamant fans or purchase. Thus, paragraph structure is one of the key features of Yoast SEO.

Keyword Density

The keyword density should not be too high for good SEO. It will make Google and other search engines rank your post poorly. Search engines want content that is not saturated with keywords for it to provide quality.

Yoast SEO Plugin shows how often you use keywords in your content. It makes sure that you don’t feel your content with too few or too many keywords. It is one of the key features that make our Yoast SEO Plugin Review. 

Flesch-Kincaid Reading Ease

This feature is also critical in this Yoast SEO Review. If your content reads easier, it will have more frequent visits and higher retention rates. The WordPress Yoast SEO plugin analyzes your sentences’ structure to ensure that they are easy to use. 

Therefore, your readers will have an easy time absorbing your material. The most important thing is to engage your audience. Yoast is an SEO tool that will help you deliver the best content to readers.

Meta Descriptions

Google does not pay so much attention to metadata as it used to do in the past. However, meta descriptions still have an important role to play in the SEO world. It is the little text snippet that shows in your search engine link that will attract visitors.

Yoast SEO will allow you to create your own meta description and show whether it is optimized. If your content is perfect, this plugin will use a color bar to display a green line. A meta description is a point that we cannot leave out in our Yoast SEO review. 

Link Support

Whether you are using external or internal links, Yoast SEO will help you to monitor this. It is a handy feature when you think about the ‘link juice’ of your web content. It is when your posts share authority with the other contents on your website. 

It is also of great benefit to give your visitors links to get additional relevant information. Yoast SEO determines whether you have enough links and if you are using the ‘No Follow’ tag or not.

Prior Use of Keywords

Most SEO strategies do focus on a keyword that is different for each post that you create. It helps the pages rank high in the search engine results without competing for the same slot. Yoast SEO remembers all the keywords you have used in the past and will tell you if you have utilized one before. If not, you may inadvertently utilize money in marketing one of your webpages against another.  

Using keywords in Subheadings

Subheadings id the other facet that search engines like Google pay less attention to. However, this still plays a role when it comes to crawling your posts to make them relevant. Yoast SEO will check your subheadings and tell you if the keyword is available or missing. SEO experts believe that it is ideal for readers and the search engine to insert the subheading keyword.

Permalink Cleanups

When you keep permalinks tidy, you will help people to find your content. WordPress has the ability to modify permalinks by itself, but Yoast SEO gives you higher control. For instance, Yoast removes stop words from the URL. It helps to keep the links short and more identifiable within the search engine.

Social Sharing

Yoast WordPress SEO also has an inbuilt ability for sharing particular information on social media. Even though you can still share the posts without such changes, you can still create specific descriptions and add different Twitter and Facebook imagery. It gives your posts more customization that proves to be highly beneficial as you engage your audience. 


The other thing to learn from this Yoast SEO review is that its premium version is a time saver. SEO is a continuous process that will never come to an end. There are always more fixes to make, better content to write, and more work to do. 

Yoast is the best SEO for WordPress that will be of great assistance to you. Yoast is not an SEO tool that you set and forget about it. You need to work on it to build the structure of your website or improve your content. In the free version, you will be doing some of the work by yourself. However, Yoast SEO premium has so many tools that will help you save a lot of time.

Easy to Maintain Your Website

If site maintenance is turning out to be a day job, you may require some assistance. Premium Yoast SEO makes it easy to maintain your website. The redirect manager is among those tools that make it very easy to work on your website.

When you make changes to URLs or pages, the tool will add a redirect for you. You only need to say where the new URL should lead. The redirect manager will help you to fix the 404 errors within no time. Most Yoast premium users say that the redirect manager is the best feature in this SEO tool.

Great Site Structure

A quick route to success is building a solid site structure. If your content is easily accessible to search engines and users, it helps both of them to make sense of your website. Yoast SEO premium has several tools that will help you create relevant links. This will build a rock-solid foundation for the structure of your website.

It has internal linking suggestions that will suggest relevant content automatically as you write a new one. Therefore, there is no need to remember all the pages and posts.

Advanced Language Analysis

This feature is critical because it makes your writing more natural. Yoast SEO is famous for readability analysis and SEO, i.e., the green bullets. The feedback from this analysis helps in producing great content pieces that conform to several SEO best practices. It works splendidly, but Yoast SEO Premium makes it more flexible and natural.

Premium has a smart feature that is known as word forms support. It is an innovative language analysis that focuses on the exact match of the keyword phrase that you enter. It also looks at all the grammatical forms of the respective word.

For instance, if you use the term ‘decoration,’ the word forms you find are like ‘decorates’ and ‘decorated. It is the same thing how Google does it, and the words don’t necessarily need to be of the same order.

Use Related Key Phrases and Synonyms in the Text

Context is critical in SEO, and search engines become smarter each day. They use the context that has the keyword to establish what a text is about. Therefore, related terms and synonyms are now more important than ever before.

The free version of Yoast SEO allows you to add one focus key phrase. Yoast SEO plugin utilizes this feature to help in optimizing your post. Yoast SEO has so many tricks up its sleeve, which makes it a smart solution.

You can add several key phrases and synonyms to your post. You can use this to make your content come to life. The premium analysis will make sure that you use the related key phrases and synonyms in your post correctly. Isn’t that awesome?

You may also utilize SEMrush integration to gather trends and data about your related key phrases. You can add the related key phrases that SEM uncovers to your post with just a single click of the mouse.

Optimize Posts Before Publishing on Social Media

Social preview is among the most popular SEO tools for Yoast premium. The previews will allow you to see how your post will look like when you share it on social media. Examples of these platforms are Facebook and Twitter.

It makes it much easier to fine-tune its appearance and ensure that the posts reach full potential on social media. Zapier integration in premium also allows you to automate post publishing to your choice’s social media platform.

Yoast Academy

Yoast SEO review also shows that the premium version gives you free access to the Yoast SEO academy. Isn’t this a great deal of deed? It is the leading WordPress SEO plugin that will help you to perform well in the search engines. It also provides several instructional material hours.

Signing up to Yoast SEO premium will give you access to more than 15 SEO courses. You will learn some SEO-related topics to include Structured data, keyword research, SEO copywriting, Yoast SEO, etc.

Internal Linking

The free Yoast SEO plugin has so many features that it offers to the users. However, the premium version takes things to the next level. With the Internal linking suggestions feature, you will organize your blog in a very cohesive manner.

It will also make sure that linking equity passes on to the other posts. This feature will save you a lot of time because the plugin will suggest links as you continue writing. The internal linking feature becomes more valuable as your site continues to grow.

Performance (4.5/5)

Yoast Review

If you are looking for a WordPress plugin that will not let you down, you need to go for Yoast SEO. This SEO tool performs its functions pretty well. You can use it to optimize your website for synonyms and key phrases, related keywords, keywords, and all the word forms.

The premium version of Yoast SEO comes with internal linking blocks, internal linking suggestions, and optimization for related keywords. You can also preview your pages in Google and tell Google what your page is about exactly.

The beauty of Yoast SEO is that it has superb performance. As long as you set up the plugin well, you can be sure that it will not let you down. All you need to do is make sure that your machine is in perfect working condition. Yoast SEO review reveals that the plugin will not let you down regardless of how you would like to use it. The SEO tool is really good at its performance because of the superb capabilities that it carries.

Yoast SEO free will give you access to one key phrase or keyword, ten related key phrase quarries every day, and Yoast free courses. However, the Yoast premium has so many features that will make your life quite easy. You will not find the limitations that are in its free version once you sign up for premium. You can learn more by going through the features section of this Yoast SEO review.

Ease of Use (4.7/5)

You can easily install the Yoast plugin with a single click from the plugin page of the website. Choose the ‘Add New’ button and then choose Yoast from the directory of the WordPress Plugin. After this, you need to click on the install before activating it once the installation is over. 

You will get a new SEO listing in the left sidebar menu of the admin dashboard. From here, customize your Yoast SEO settings and set up the automated functions you need for your Yoast SEO. Yoast has a very long setup wizard that will take you through every step of customizing and creating Yoast SEO settings.

In case you are replacing the other plugins with Yoast SEO, choose ‘import’ to bring your settings to Yoast. You can be free to delete or deactivate the other plugins. You can change the Yoast settings any time as your website continues to evolve.

Yoast provides essential tools for WordPress SEO optimization for all self-hosted WordPress websites to gain maximum searchability. It has options for managing and editing features ranging from links and URLs to your website’s current archives and content. Yoast SEO is an easy plugin, even if you have no idea about coding. 

Support (4.6/5)

Like any other plugin, you can run into problems with Yoast SEO. Having the ability to contact a real person to help you solve these issues is great for your SEO. The beauty about signing up for Yoast SEO premium is that it gives you the maximum support you deserve. You have a helpful support staff 24/7 to help you get up and running within no time. Therefore, Yoast premium comes with technical support, numerous tutorials, webmasters, and many more. It has a complete year of free premium support and updates.

At Yoast, we receive quite a lot of support requests daily. To survive this support-pressure as a company, we’ve introduced multiple ways of getting support. The other support channels include free support forums and a highly educative knowledge base. Each free plugin has its own support forum at WordPress.org.

Highly knowledgeable and enthusiastic users of the plugin are the ones who take care of these forums. The knowledge base at Yoast SEO has so many explanatory guides and articles. The knowledgebase is maintained daily, and it will help you to solve the most common challenges. There is a search field at the top right that will help you search for the knowledge base. 

The preferred way to contact the customer support team includes troubleshooting premium support, beacon in Yoast SEO, beacon in My Yoast, and email. The email is available at; Support@yoast.com. There is also so much that you can gain from the Yoast SEO tutorial. You can explore all these support options by trying them out from the website.

Pricing (4.5/5)

best seo for wordpress

Yoast SEO has both the free version and the SEO premium subscription. The free version has so many features that can add a lot of value to your SEO efforts. However, the premium subscription comes with incredible tools that will make your website more fun and easier. You will also get non-restrictive access to the Yoast academy for several hundreds of SEO training hours. In case you run into a problem, all you need to do is contact customer support. 

The question here is how much will Yoast SEO premium cost? The cost is approximately $89, excluding VAT depending on your location in the world. Apart from getting the awesome features of Yoast SEO premium, you will also receive a year of updates and support. All the SEO academy online courses and WordPress plugins also have a monthly subscription. You can always check out what you think suits your needs best.

Pricing Details
Plan Technical Stuff

Internal Linking

Support Price View Details
FREE PLAN Yes Add Links Manually FAQ section $0/Month Click here
PREMIUM PLAN Yes Internal Linking Blocks 24/7 support $89/Year Click here

User Reviews

Lucy Raboy

Yoast is My First Choice

If you are talking about plugins, then Yoast is my first choice. And when it comes to tools, each tool mention here has its own advantages.
January 6, 2021
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Bottom line

As you can see from this Yoast SEO review, it is one of the most important tools that you can use to boost your SEO efforts. Even though you can access the free version of Yoast SEO, there is so much that you can get from the premium version. The platforms rank very well when it comes to their features, support, ease of use, and even pricing.

Therefore, if you are looking for the best SEO tool for WordPress, just choose Yoast SEO. The reason is that the tool has so much in store for any WordPress user. You can learn more about this by going through our Yoast SEO review today.

Mashum Mollah

Mashum Mollah has been there in the blogging industry for over a decade. He has always believed that blogging holds the most potential in the digital marketing industry. With years of research, he has created some of his best blogging practices, which have helped him establish himself in the industry as a Blogging Engineer. Now he is on a mission to help others and spread the concept of Blogging Engineer.